Are the marketing techniques you used three years ago not getting you the same results today?
Changes in the digital landscape have created new challenges for Modern CEOs trying to connect with their audiences. If you want to create (or continue to create!) amazing impact going forward, you’re going to have to evolve!
My incredible guest for this week’s episode of the Right on Time podcast is Digital Marketing Strategist Emily Hirsh.
Emily is the CEO and founder of Hirsh Marketing, an agency that combines strategy and execution with killer creative, and has helped hundreds of entrepreneurs EXPLODE their profits!
I’m not gonna lie, Emily is kind of a big deal!
Hirsh Marketing works with some major names, including Mel Robbins and Krista Mashore, and the agency has generated $107 MILLION in revenue through digital ads.
Emily and her team are adept at evolving to fit the marketing landscape so that they can continue to deliver huge value to their clients — and Emily was more than happy to share some amazing, actionable insights during our interview!
In this episode, we keep it REAL and tackle everything from how to manage a rockstar marketing agency, to exactly what goes on behind the scenes of big launches, to her top tips for online business owners trying to own their space in the era of the content creator!
In my latest podcast episode, you’ll discover:
- How systems and processes have helped Emily simplify the effort of managing a large team
- The steps Emily took to transform Hirsh Marketing from a humble start-up to a major agency working with big names and accounts
- 3 ways to get a little sexier with your marketing message while staying authentic!
Bonus: you’ll get the lowdown on The Planathon, if you’re not already counting down the days until this year’s event!
00:28 Meet Emily Hirsh!
00:57 Embracing minimalism
03:38 Managing big teams & accounts
05:20 Starbucks story
06:26 Emily’s journey
08:35 Working with big clients
10:50 Emily’s approach to marketing
12:35 Get sexy with your marketing!
15:19 Niching down
17:41 Working on launches
19:52 Changes in the market
22:37 Tips for small business owners
25:14 Passive income
27:51 Reality of online business & #1 tip
30:29 Foundation & sustainability
31:25 What is right on time for Emily?
Thank you for listening! Want more information and tips? Bookmark ambermccue.com/blog and follow Amber on Instagram: @AmberMcCue
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