What's the secret to soaring sales? Growing your email list. As my friend (and extremely savvy business owner) Melyssa Griffin says, list-building is one of the most important trains you can hop on if you want to build amazing sales. No surprise there, right? I can...
Social media is obviously super important for businesses, and that's a trend that isn't going away anytime soon. But attracting followers can be tough! Sometimes social media can feel like you're throwing a party and the only people that show up are your mom and a...
Five-day challenges are all the rage these days – and I couldn't be happier about it. Challenges are a great way to offer your customers fantastic value and launch your new products with a bang – and you know how much I love that! Full disclosure: master marketer Zach...
1. Challenges are fun! Challenges create an easy way to create an experience. I’ve been running challenges since 2013 starting with my first ever, Clone Camp. We themed Clone Camp and ran it online like a literal CAMP – I called lights out at the end of each...
Ever talk to someone and wonder, “do you really know what you are talking about, or are you blowing smoke up my butt?” Or wonder, “can this person really me take my business from zero to making money?” The first time I talked to Celia Ward-Wallace I...
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