In today's blog post, I want us to play a little game – the numbers game, to be exact. Don't worry – I'm not going to ask you all to put on your accountant hats and start calculating your accruals. My friend and mentor, James Wedmore, is going to help you all...
What's the secret to soaring sales? Growing your email list. As my friend (and extremely savvy business owner) Melyssa Griffin says, list-building is one of the most important trains you can hop on if you want to build amazing sales. No surprise there, right? I can...
Social media is obviously super important for businesses, and that's a trend that isn't going away anytime soon. But attracting followers can be tough! Sometimes social media can feel like you're throwing a party and the only people that show up are your mom and a...
Five-day challenges are all the rage these days – and I couldn't be happier about it. Challenges are a great way to offer your customers fantastic value and launch your new products with a bang – and you know how much I love that! Full disclosure: master marketer Zach...
Picture yourself arriving home from IKEA with a brand new desk. Of course, the desk is in pieces in a box. You're going to have to put a little bit of work into putting it together. So, what's the first thing you do once you open the box? You're going to read the...
1. Challenges are fun! Challenges create an easy way to create an experience. I’ve been running challenges since 2013 starting with my first ever, Clone Camp. We themed Clone Camp and ran it online like a literal CAMP – I called lights out at the end of each...
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