Three Steps to Creating Profitable Pricing

Three Steps to Creating Profitable Pricing

If you are operating in your zone of genius, the value of what you offer is priceless. But priceless doesn’t pay the bills. The question then, is how much DO you actually charge? Talk about a loaded question! Like we talked about last week, it’s not about charging...
The Flawed Logic of Charging What You’re Worth

The Flawed Logic of Charging What You’re Worth

When it comes to pricing your products or services it can be a ticking bomb of emotions, mindset issues and so much more. Because pricing, is never really about the price. It’s about all the things that come up for you associated with certain numbers. The stories of...